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SEO Specialist (SlidesCarnival) - Indonesia (6 month contract)
Canva
Posted on 5/6/2024
Description

Job Description

Join the team redefining how the world experiences design.

Hey, g'day, mabuhay, kia ora, 你好, hallo, vítejte!

Thanks for stopping by. We know job hunting can be a little time consuming and you're probably keen to find out what's on offer, so we'll get straight to the point.

Where and how you can work

Our flagship campus is in Sydney, Australia but we engage our Contractors and Freelancers all over the world to help us meet our crazy big goals. As a Contract or Freelancer at Canva, you can work fully remotely in the country outlined above, meaning you have ultimate flexibility. Wherever works for you, works for us.

What you’d be doing in this role

This role is a crucial role that can help set us up for success to launch SlidesCarnival.com in Indonesia and enable us to compete organically with other providers of PowerPoint and Google Slides templates. We are looking for someone who can conduct independent research and prioritise projects that will optimize and truly localize the content on SlidesCarnival for the Indonesian market.

You will be supported by a team of template designers, language managers, engineers, and SEO specialists (EN Markets) to support your goals in driving growth in Indonesia and supporting with ensuring a successful launch. This is a part-time (20 hours per week), 6-month contract.

As Canva scales change continues to be part of our DNA. But we like to think that's all part of the fun. So this will give you the flavour of the type of things you'll be working on when you start, but this will likely evolve.

At the moment, this role is focused on:

  • Collaborating with the localization team to fully localize SlidesCarnival’s content and make the site suitable for the Indonesian market.
  • Champion content requirements for landing pages and blog articles, and support the development of long-term content strategy by keeping an up-to-date editorial calendar and publishing plan, using strategies but not limited to keyword research and competitor analysis.
  • Create SEO-optimized and engaging content about various design topics that align with the SEO team's content strategy.
  • Upload and publish content that follows the latest SEO copy best practices and fits Canva's local tone of voice, which is set by language managers
  • Optimise existing or newly translated content through writing page titles, meta descriptions, h1's etc.
  • Conduct a series of audits on the localized version of SlidesCarnival but not limited to content audits, backlink audits, and technical audits
  • Monitoring organic performance and addressing any technical issues with the WP developer and GM.
  • Categorization optimization of templates, tag pages, category pages and new blog pages where possible.
  • Collaborating closely with the template designers to provide recommendations on new template campaigns that is seen as necessary for the Indonesian market.
  • Setting priorities based on data-driven decisions

You're probably a match if

  • You are a native Indonesian speaker, fluent in English
  • You have experience in SEO and SEO copywriting, having worked with major websites as part of a team
  • You are highly competent in using WordPress
  • You have e experience using GA, GSC, Hotjar, and Optimizely
  • You can interpret data and provide actionable insights
  • You are familiar with Ahrefs and Semrush.
  • You are available to dedicate up to 20 hours per week 
  • You have outstanding communication skills - you will need to be in close contact with the Global team, providing regular updates on your progress
  • You welcome feedback and direction

About the team

SlidesCarnival team sits within the SEO group where we have a dedicated team of template designers, copywriters, engineers, and product designers to support the Canva subsidiary that is SlidesCarnival.

At SlidesCarnival we create beautiful presentation templates that can be used across PowerPoint Google Slides and Canva to help people make meaningful content without worrying about the appearance of their slides. Canva recently acquired SlidesCarnival. SlidesCarnival is a free presentation templates website that serves over a million users every month.

#LI-remote #LI-JRW

Other stuff to know

We make hiring decisions to engage contractors based on your experience, skills and passion. When you signify interest in the Project, please tell us the pronouns you use and any reasonable adjustments you may need during the contractor-accreditation interview process.

Please note that contractor-accreditation meetings are conducted virtually.

We celebrate all types of skills and backgrounds at Canva so even if you don’t feel like your skills quite match what’s listed above - we still want to hear from you!

Check out lifeatcanva.com for more info.

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