Brandwatch, a Cision product, empowers over 5,000 of the world’s most admired companies to understand and engage with customers at the speed of social.
Combining pioneering, AI-enriched digital consumer intelligence with industry-leading social media management tools, Brandwatch offers a complementary suite of specialized, best-in-class products and services that support intelligently connected workflows. With Brandwatch, brands and agencies can adapt and thrive in today’s fast moving digital world by making smarter decisions and executing data-driven social strategies at every customer touchpoint.
Operating and serving clients the world over, Brandwatch has 17 offices across the globe and more than 1,000 employees worldwide.
As a Senior Account Manager - LATAM, you will have an overall responsibility of retaining and growing our biggest, and most strategic customers within the LATAM market. Your role is to build and maintain healthy relationships within your assigned customer accounts. This will enable you to identify and sell intelligent commercial solutions, exceed business/campaign objectives resulting in new and increased subscription revenue, while maintaining Brandwatch’s positive reputation. Key to this role is the ability to articulate value, inspire and sell the future of Brandwatch.
We seek an individual who is motivated by the growth of the Digital Consumer Intelligence landscape and has confidence in their ability to socialize the value of marketing technology, analytics and strategic services to build higher revenue streams with Network Agency Holding Families. An individual who understands how to execute the customer renewal and growth programs in conjunction with Customer Success Managers to continuously add value to our customers while strengthening their commitment to Brandwatch.
The ideal candidate will have previous experience working with, selling to and managing agency expectations.
\n- Develop a trusted advisor relationship with customer executive sponsors, such that all activities are closely aligned with the customer's business case and strategy, allowing the full potential of the Brandwatch solution to be realized.
- Achieve/exceed revenue targets in assigned customer accounts and business objectives defined by company management.
- Manage account renewals is assigned customer accounts, work on quarterly business reviews, retention strategy and upsell initiatives.
- Develop a comprehensive understanding of business challenges/objectives faced by customers to clearly map Brandwatch product features to value.
- Collaborate with Marketing and Commercial teams to build/launch growth programs that highlight the value of platform enhancements.
- Serve as a coach and trusted advisor to Brandwatch customers.
- 3+ years relevant work experience in a Sales and/or Account Management position.
- Native or fluent Spanish is required.
- Understanding of the business acumen and cultural considerations when working with customers in the LATAM market
- Proven ability to develop executive relationships across an organization (ie. executive sponsors, decision makers, procurement, etc.)
- Proven track record of developing and executing strategic account plans, customer renewal contracts and creative solutions.
- Genuinely curious about how social and data can solve business problems.
- Excellent customer facing presentation, written, and oral communication skills.
- Advanced understanding of social media networks and social monitoring tools.
- Drive to work autonomously and proactively in a remote work environment.
- The ability to multi-task and troubleshoot under pressure.
- An ability to be astute, strategic, intelligent, and insightful.
- BA/BS degree.
- Experience working with Agencies and an understanding of the Agency structure and the key differentiators within the Digital Consumer Intelligence landscape preferred.
- Experience working in digital and/or social media marketing, analytics research, etc.
- Knowledge of the marketing technology sector including marketing automation, data integration, attribution and consumer/market insight.
- Experience in Sales and/or Account Management positions.
- Experience working with (or for) a social media monitoring provider.
- Experience working with (or for)the LATAM market.
- Demonstrable knowledge of marketing principles and best practices.
- Retention of your assigned customer accounts’ base revenue.
- Revenue growth of your assigned customer accounts.
- Your assigned customer accounts’ satisfaction levels (NPS).
For individuals based in Colorado, Washington, New York, and California Cision is required to disclose a salary range for this role. The base compensation of $95,000 is specific to Colorado, Washington, New York, and California however base pay may vary depending on a range of factors. Cision provides competitive commission targets with a base target of $25,000.
If you’ve found our job opportunity interesting but you don’t meet all of the requirements, it’s still worth applying. We’d love to hear from you!
At Cision, we're revolutionizing the way brands connect with their audiences. We provide PR, marketing, and social media professionals with the tools they need to excel in today's data-driven world, enabling them to see and be seen, understand and be understood by the audiences that matter most. Our deep expertise, exclusive data partnerships, and award-winning products, including CisionOne, Brandwatch, and PR Newswire, empower over 75,000 companies and organizations, including 84% of the Fortune 500, to achieve their goals.
Cision is committed to fostering an inclusive environment where all employees can be their authentic selves and perform at their best. We believe diversity, equity, and inclusion is vital to driving our culture, sparking innovation and achieving long-term success. Cision is proud to have joined more than 600 companies in signing the CEO Action for Diversity & Inclusion™ pledge and named a “Top Diversity Employer” for 2021 by DiversityJobs.com.
Cision is proud to be an equal opportunity employer, seeking to create a welcoming and diverse environment. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status, or other protected statuses.
Cision is committed to the full inclusion of all qualified individuals. In keeping with our commitment, Cision will take the steps to assure that people with disabilities are provided reasonable accommodations. Accordingly, if reasonable accommodation is required to fully participate in the job application or interview process, to perform the essential functions of the position, and/or to receive all other benefits and privileges of employment, please contact hr.support@cision.com
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