ABOUT FREED
Doctors are overworked, burnt out, and are quitting in masses.
At Freed, we combine clinician love with the latest AI tech and intense execution to create products that make clinicians happier.
Our first product is an AI scribe that automates medical documentation. In 1 year we:
Acquired 10,000 paying and loving clinicians and exceed $10M ARR
Generated 70,000 patient notes daily and over 1 million monthly
With the backing of Sequoia, the best VC in the world, we are rapidly expanding our product offering. Patient facing assistant, patient insights, EHR integrations, and other products are being built and used by thousands of clinicians and millions of patients.
We are looking for entrepreneurs. Fast, ambitious, and smart individuals who want to take care of the people who take care of our health.
Expect clinician-focused, and interesting co-workers who want to win.
ABOUT THE ROLE
As the Senior Manager of Paid Marketing at Freed, you will own and execute the paid acquisition strategy and program dedicated to driving efficient customer growth across all digital marketing channels, including paid search, social, display, affiliate programs, and beyond. Reporting to the Head of Growth, this role would be instrumental in formulating the full funnel media strategy & execution to drive 10X growth for Freed.
HOW YOU’LL HAVE IMPACT
Own and execute on the overall paid media strategy across the full funnel (awareness to conversions) and deliver on the customer acquisition growth goals of the company from all relevant channels (search, social, display, video, affiliates, etc.).
Develop a deep understanding of the customer journey for our products, including where and how different media channels fit into that journey.
Drive the marketing budget and forecasting process for new clients and assets across channels.
Work with the creative team to formulate a creative testing roadmap and execute ongoing creative and landing page tests to deliver impact.
Communicate our paid marketing strategy, performance, and insights to cross-functional and executive teams regularly.
Assess and build in-house talent where necessary and partner with media agencies/contractors as needed.
Partner with Analytics, Data Science & Engineering to refine our attribution models and reporting to deliver clear, measurable results.
WHAT YOU’LL BRING
7+ years of experience leading a paid/performance marketing function for a high-growth company, ideally PLG SaaS.
Experience managing 8 8-figure media budgets with a track record of achieving conversion goals at an efficient LTV/CAC.
Hands-on experience in executing campaigns, running creative & incrementality testing across key platforms such as Google ads, Meta, Bing, LinkedIn, Youtube, etc.
Strong analytical and quantitative skills - the ability to work with large data sets to derive actionable campaign insights and execute them to deliver impact.
Strong understanding of both brand building and direct response performance marketing; and how the two approaches work together over time.
WHAT WE WILL BRING
Competitive salary and equity in a high-growth company.
Opportunity to make an immediate impact.
Medical, dental, and vision benefits for US-based employees.
Unlimited PTO.
Company-sponsored annual retreats.