This is a full-time, remote position.
Umbrella Fund is excited to announce an opening for an Amazon PPC Specialist to join our innovative team. In this role, you will be responsible for managing and optimizing our pay-per-click (PPC) advertising campaigns on the Amazon platform, helping them achieve business growth and increased visibility.
As an Amazon PPC Specialist, you will conduct keyword research, create engaging and targeted ad campaigns, and analyze performance metrics to drive continuous improvement. Your work will involve monitoring bids, adjusting strategies based on real-time data, and staying informed of the latest trends and best practices in Amazon advertising.
You will collaborate with various teams to deliver excellent results for our clients, ensuring all ads are aligned with their objectives and brand messaging. The ideal candidate is detail-oriented, analytical, and has a passion for digital marketing and e-commerce.
Responsibilities
- Manage and optimize PPC campaigns on Amazon to maximize ROI.
- Conduct keyword research to develop effective targeting strategies.
- Create and maintain engaging ad copy and campaign structures.
- Analyze performance data to provide insights and recommendations.
- Collaborate with team members to align advertising strategies with clients' goals.
- Stay up-to-date with Amazon ad trends and best practices.
- Experience as an Amazon PPC Specialist or in a similar digital marketing role.
- Strong understanding of Amazon advertising tools and strategies.
- Proficient in conducting keyword research and campaign optimization.
- Analytical skills with the ability to interpret data for actionable insights.
- Excellent communication and collaboration skills.
- Ability to manage multiple campaigns and clients effectively.
- Detail-oriented mindset and a passion for e-commerce.