Role Overview:
The Account Management (AM) Mid-Market role is newer within the Customer Success organization at Apollo.io. We are looking for someone who can thrive with a high level of ambiguity and change while maintaining a customer centric approach at scale. In this role you will act as the primary and often sole point of contact for a Tier 1 / Tier 2 Mid Market customer portfolio and will be responsible for continuous activation and use case expansion across your book of business.
Key Responsibilities:
- Close Incremental Business Opportunities: Identify and close expansion opportunities within Tier 1/Tier 2 Mid Market accounts.
- Drive Value and Growth: Conduct virtual meetings, including enablement and product activation sessions and business reviews, to drive value and growth with customers.
- Portfolio Ownership: Maintain a high level of organization and attention to detail, taking ownership of customer situations and seeing them through to resolution.
- Collaborate Cross-Functionally: Work closely with internal teams to ensure a seamless customer experience.
Core Competencies:
- Customer-Centric Mentality: Balance customer needs with business objectives.
- Product Aptitude: Enthusiastically explore product capabilities to drive usage and adoption.
- Revenue Mindset: Proven ability to generate pipeline and close revenue through upsell, cross-sell, and upgrades.
- Curiosity: Eagerness to learn about sales tech, customer business models, and industry trends.
- Cross-Functional Collaboration: Ability to work effectively with internal teams to achieve mutual success.
Qualifications:
- 4-5 years of experience in B2B SaaS sales, preferably in product-led growth environments.
- Proven track record of consistently meeting monthly or quarterly revenue targets.
- Experience in developing a 3x pipeline through a blend of inbound leads and targeted account planning.
- Comfortable identifying additional use cases and expansion opportunities.
- Experience working cross-functionally with customer success, support, marketing, legal, and product teams.
Goals & Activity Expectations:
- Achieve Monthly Revenue Targets: Consistently meet or exceed monthly revenue targets as a fully-ramped account manager.
- Generate 3x Pipeline Coverage: Develop and maintain a pipeline that is three times the coverage needed, based on a 40% win rate.
- Account Plans Development: Create detailed account plans for the top 20% of your book of accounts, focusing on growth strategies and potential opportunities.
- Drive Product Activation: Conduct in-depth analysis of accounts' current usage to identify opportunities for product activation and increased adoption.
- Schedule Customer Meetings: Conduct at pace (pre determined) customer meetings per week to engage with and understand customer needs and opportunities.
- Deliver on Account Touches: Make at pace (pre determined) account touches per week to ensure consistent and proactive customer engagement.