Description
Growth Marketing Associate (B2B)
Department: Digital Marketing
Employment Type: Full Time
Location: India Remote
Description
Why should you become a Growth Marketing Associate at Axelerant?
Are you a strategic thinker who sees the potential of AI as a creative partner, capable of accelerating content production and transforming data into compelling stories? Do you thrive on building narratives at scale, identifying impactful insights, and leveraging technology to amplify Axelerant’s brand? If this resonates, we may have the ideal role for you.
At Axelerant, we’re transforming how top brands and agencies operate. From Digital Experience Platform to Digital Marketing, our work spans various industries and technologies. This role’s purpose is to blend AI-driven insights with human creativity to share these achievements across channels.
We're hiring for a role that brings together AI-powered content creation and strategic storytelling to fuel growth—welcome to Axelerant as a B2B Growth Marketing Associate.
Your Job Responsibilities
In this role, you’ll strategically combine AI and creative storytelling, showcasing our project successes in ways that resonate and drive engagement. Collaborating closely with Delivery Managers, Marketing Managers, and Directors, you’ll bring Axelerant’s unique delivery stories to life.
- AI-Driven Growth Strategy: Develop and refine growth strategies, leveraging AI to identify and build narratives that scale Axelerant’s visibility and engagement.
- Intelligent Content Creation: Use AI tools to produce content efficiently across blogs, case studies, sales collateral, and multimedia formats, ensuring a high level of personalization and relevance.
- Event Strategy with AI Insights: Strategize and execute event-driven content—like MautiCon, Acquia Engage, and DrupalCon—using AI to optimize timing, engagement, and follow-up.
- Data-Informed Community Engagement: Harness AI insights to foster engagement with internal and external communities, sharing our project outcomes and best practices through data-backed storytelling.
- Innovative Media Production: Lead the development of AI-enhanced media series, such as "DXP Deconstructed" and "QA Q&A," to share insights in highly engaging formats.
- Project-Driven Storytelling: Apply a project management mindset to break down complex delivery results into clear, impactful stories, using AI to track trends and pinpoint high-impact themes.
Skills and Qualifications Required
Must-have:
- Strategic mindset with a passion for AI-enhanced growth marketing
- Proficiency in leveraging AI tools to produce and optimize content at scale
- Adaptability and eagerness to explore innovative AI applications
- Strong research skills to identify trends, analyze data, and extract insights
- Strong English communication and collaboration skills
Good to Have:
- Background in project management, journalism, or research
- Familiarity with SEO, audience segmentation, and data-driven storytelling
What Would Success Look Like For You?
In six months, you will:
- Launch a YouTube series highlighting delivery stories, optimized using AI-driven insights
- Develop a lead pipeline driven by content that resonates and drives growth
- Scale content production through AI-enhanced workflows
- Conduct research to identify high-impact delivery themes, applying AI to surface trends and tailor strategies
Your Work’s Impact:
Your AI-powered storytelling will position Axelerant as a thought leader, reaching target audiences with impactful narratives. By combining AI with creative strategy, you’ll expand our brand presence, fostering trust and credibility within the industry.
Your AI-powered storytelling will position Axelerant as a thought leader, reaching target audiences with impactful narratives. By combining AI with creative strategy, you’ll expand our brand presence, fostering trust and credibility within the industry.
Why Work At Axelerant?
We’re a people-first company where AI and innovation meet purpose. Guided by values of Openness, Enthusiasm, and Kindness, we invest in your growth and well-being, embracing flexibility, continuous learning, and inclusivity.
Benefits:
- Remote work and flexibility: Customize your schedule
- Comprehensive leave policy: 52 weekends, 40 days of consolidated leave, plus special leaves
- Inclusive, supportive culture: Diversity and equal opportunities at the core
- Medical insurance for you and your family
- Professional coaching and mentorship opportunities
