Description
DISCLAIMER: Please note that this job posting is for active pooling purposes only. By submitting your application, you are expressing interest in potential future opportunities with Activate Talent. Your application will be kept on file, and we will reach out to you when a role becomes available that matches your qualifications and experience.
Job Overview:
The SEO Specialist will be responsible for strategizing and implementing search engine optimization techniques to improve organic search rankings and drive organic traffic to our website. The ideal candidate should have a deep understanding of SEO best practices, keyword research, and on-page and off-page optimization techniques.
Key Responsibilities:
- Conduct keyword research and competitor analysis to identify opportunities for SEO improvement.
- Perform on-page optimization by optimizing website content, meta tags, headings, and URLs.
- Optimize website structure and navigation to improve crawlability and user experience.
- Develop and implement link-building strategies to improve domain authority and backlink profile.
- Track, analyze, and report on key SEO metrics and website rankings.
- Stay up-to-date with industry trends and algorithm updates to ensure SEO best practices.
- Collaborate with content and marketing teams to optimize website content for SEO.
- Identify technical SEO issues and work with developers to implement solutions.
- Ensure website is compliant with search engine guidelines.
Requirements
- Proven experience as an SEO Specialist or similar role.
- In-depth knowledge of SEO best practices and optimization techniques.
- Familiarity with keyword research tools and SEO analytics platforms (e.g., Google Analytics, Google Search Console).
- Experience with on-page and off-page SEO optimization.
- Strong analytical skills and ability to analyze and interpret data.
- Excellent written and verbal communication skills.
- Ability to work independently and collaboratively in a team environment.
- Detail-oriented with strong organizational and project management skills.
