Description
Location Address: 100 Queens Quay East, 9th Floor, Toronto Number of Openings: 1 Pay $69,001.00 - $120,524.00 Job Posting Description: This is a hybrid role #LI-Hybrid Are you passionate about Ecommerce digital transformation, and driving online visibility through Search Engine Optimization (SEO)? Reporting to the Senior Manager, Ecommerce, you will elicit, analyze, specify, and validate the business requirements for key systems and customer experience enhancements. You will play a pivotal role in ensuring IT understands business needs while also overseeing the progress of LCBO website and mobile app development, testing, and search optimization strategies to enhance online discoverability and engagement. If you like to think creatively and develop solutions to complex and meaningful problems, then this is the role for you! About the Role Collaborate with Ecommerce business leads to determine project scope and vision. Conduct data gathering and analysis to understand business strategy requirements, including SEO performance metrics, customer search behavior, and digital trends. Provide keyword research and strategies tailored to the organization’s objectives. Lead the assessment of the ecommerce business needs utilizing some structured requirements. Communicate SEO and ecommerce insights and recommendations to non-technical stakeholders in an accessible manner. Analyze, document and manage business requirements and changes to prioritize immediate business needs and integrate SEO best practices into business and technical requirements. Review test plans and monitors testing process to ensure that business results are adequately tested with minimal risk. Collaborate with IT and strategic Technology suppliers to look for and procure new technologies to optimize business processes. Map and document business processes and data flows. About You Post-secondary education in Business Administration, Computer Science, Information Systems or related program. Solid understanding of eCommerce business processes and IT Strategies. Knowledge of SEO best practices, search trends, and performance metrics to drive optimization. Strong relationship management, interpersonal, negotiation, and communication skills are required. Knowledge of techniques for budgeting, project estimation, planning and control are essential. Strong written and verbal communication, analytical, and problem-solving skills to help the business make good technology decisions. Advanced technical knowledge and experience with computer applications/software, related operating systems, and hardware acquired through formal education and/or progressively responsible experience in systems development. Familiar with SEO Performance Tools. Sound knowledge and experience in project management Waterfall and Agile development methods and practices. IIBA certification is an asset. Understanding of Google SEO fundamentals. We offer a comprehensive suite of benefits, including access to an Employee & Family Assistance Program, a Defined Benefit Pension, discounts on products and services via Workperks, and much more. There is a world of opportunities at the LCBO… Join an organization where you can be challenged while achieving your true potential. A place where you can make a positive impact supporting Ontario business and communities. Discover a safe, healthy, diverse, inclusive, and accountable workplace where your wellbeing is our top priority. At the LCBO, your contributions are respected and valued. Be part of our journey as we invest in people and technology to transform an organization. There really is a world of opportunities at the LCBO. Please submit your resume via Workday by 11:59pm on the deadline date. We appreciate your interest and advise that only those selected for an interview will be contacted. The LCBO collects and uses the personal information you provide under the authority of the Liquor Control Board of Ontario Act, 2019, SO 2019, c 15, Sch 21, Section 3 and in compliance with the Freedom of Information and Protection of Privacy Act for the sole purpose of processing your job application. When you click “Apply with LinkedIn” you are agreeing to share your information with our service providers engaged by us in connection with recruitment and human resources related activities. If you wish to submit an application without sharing your information with LinkedIn, please visit the LCBO Careers website. If you have any questions concerning the LCBO’s collection and use of personal information, please contact: Freedom of Information and Privacy Office 100 Queens Quay East, 9th Floor Toronto, Ontario M5E 0C7 Telephone: 416 864-2462 E-mail: foi.privacy@lcbo.com Work Hours: 36.25 Union / Non-Union: Non-Union Job Posting End Date: March 4, 2025 The LCBO is an equal opportunity employer and committed to providing employment accommodation in accordance with the Ontario Human Rights Code and the Accessibility for Ontarians with Disabilities Act. The LCBO (Liquor Control Board of Ontario) is an Ontario government enterprise and one of the world’s largest buyers and retailers of beverage alcohol. Through more than 650 retail stores, catalogues, special order services and more than 389 LCBO Convenience Outlets (LCOs) , which provide cost effective, convenient and socially responsible access for rural consumers, the LCBO offers nearly 24,000 products annually to consumers and licensed establishments from more than 80 countries. Location Search For job searches in a specific location, please use the search field on the careers site.
