At Raptive, we believe in empowering creators beyond advertising, ensuring they thrive in every aspect of digital publishing. SEO is a cornerstone of our strategy, helping independent publishers maximize their organic reach, grow their audiences, and secure long-term success.
We’re looking for a Director of SEO Solutions to play a pivotal role in leading and evolving our SEO program. Reporting to the VP of SEO Solutions, this leader will guide a team of content strategy specialists, equipping independent creators with actionable recommendations and data-driven insights that help them compete with large publishing competitors. Our team goes beyond theory—we provide real-world strategies and tools that enable creators to strengthen their search presence, grow their audiences, and increase revenue.
This role is critical to our mission of advocating for and protecting our creators’ interests—helping them navigate an ever-changing search landscape while staying ahead of industry shifts.
As part of one of the largest and most successful digital media companies, this role offers the opportunity to make a significant impact—not just within our organization but across the entire open web. If you are a strategic, data-driven SEO leader passionate about helping independent publishers thrive, we want you on our team.
Join us in shaping the future of SEO for the world’s top creators.
What you’ll be doing:
- Work directly with Raptive’s largest creators, providing actionable, data-driven SEO recommendations to help them compete against major publishing competitors.
- Manage and refine an SEO program that scales across a diverse range of creators, focusing on high-impact strategies for our largest publishers.
- Develop and implement efficient processes for delivering SEO insights and recommendations at scale.
- Lead, mentor, and develop a team of SEO and content strategy specialists, fostering a high-performance, inclusive culture and providing ongoing performance feedback.
- Drive the execution of Raptive’s SEO strategy, ensuring measurable growth in organic traffic and revenue for creators.
- Collaborate cross-functionally with product, engineering, analytics, marketing, communications, and customer success teams to ensure SEO is seamlessly integrated into creator success initiatives.
The skills and experience you bring to the job:
- Deep SEO expertise, particularly in the context of content creators and independent publishers competing in search.
- Proven experience working directly with digital creators and understanding their unique SEO challenges.
- Experience leading and scaling content teams, editorial teams, or SEO-focused teams in a fast-moving environment.
- Strong leadership skills with a track record of growing and managing high-performing teams while fostering a culture of inclusion and impact.
- Expertise in scaling SEO workflows and processes to drive efficiency and impact at scale.
- Effective communicator, capable of translating complex SEO concepts into clear, actionable strategies for creators and internal teams.
- Strong ability to analyze SEO data, extract actionable insights, and drive decision-making.
- Comfortable navigating high-ambiguity situations and executing SEO strategies in a rapidly evolving digital landscape.
- 2+ years of experience leading and growing teams, including remote teams.
- 10+ years of SEO experience in the digital publishing industry, with a strong understanding of content-driven SEO strategies.
- Proven ability to analyze data, build compelling narratives, and align stakeholders around SEO strategies that drive measurable impact.
- Experience working in a startup or fast-moving, entrepreneurial environment.
About Raptive
Raptive is a new kind of media company built for creators and home to one of the largest and most diverse audiences on the internet. Raptive combines its position as the world’s largest ad management platform with a comprehensive suite of monetization, audience and business solutions that enable creators to turn their passions and talents into thriving independent companies and enduring brands. We stand for the future of a diverse, open internet powered by the creativity and entrepreneurship of the independent creators and publishers it serves. To date, Raptive has paid over $2.5 billion to thousands of independent creators. Join us in creating a more equitable and inclusive future for media. Raptive was recognized as a Fortune 100 Best Places To Work for 2023-2024.
The base salary range for this position is $120,000-$160,000. The range provided is Raptive’s reasonable estimate of the annualized base compensation for this role. The actual amount may be higher or lower, based on non-discriminatory factors such as experience, geographic location, knowledge, skills and abilities. This role is eligible for additional incentive compensation that isn’t included in the posted range.
For more information, visit www.Raptive.com or follow us on LinkedIn or Instagram.
Raptive is committed to diversity, equity, and inclusion. We believe we are most impactful when people with a wide range of backgrounds, experiences, and identities come together with a common purpose. We encourage candidates from all backgrounds to apply. Raptive is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please reach out to a member of our recruiting team.
