About the Role
Tebra is looking for an experienced SaaS Healthcare Website copywriter with specialized healthcare industry knowledge, persuasive web copywriting techniques that align with user experience principles and can translate complex healthcare and technology concepts into clear, compelling copy.
Key attributes for excelling in this role include a strong ability to empathize with the target audience, creativity in presenting information, and a strategic mindset focused on conversion rate optimization without sacrificing content quality.
Please note, this business to business (B2B) SaaS Healthcare Website Copywriter position at Tebra is a contract role. We are looking for an individual who can offer their specialized expertise and skills on a project basis, with the potential for long-term collaboration based on performance and project needs.
Your Area of Focus
- Rewrite and optimize website copy to enhance clarity and engagement.
- Implement persuasive writing techniques to improve overall user experience and drive conversions.
- Work closely with the marketing team to ensure copy aligns with the overall brand strategy.
Your Professional Qualifications
- Degree in marketing, communications, English, Journalism or a related field
- 3+ years of experience in copywriting, preferably with a focus on B2B SaaS and/or healthcare industry
- Understanding of SEO principles
About Tebra
Kareo and PatientPop have joined forces to become Tebra, the digital backbone for practice well-being. While our teams are still supporting both products, our new hires and current employees are now united as Team Tebra.
Tebra aims to unlock better healthcare by helping independent practices bring modernized care to patients everywhere. Well over 100,000 providers trust Tebra to elevate their patient experience, and help them grow their practice. At Tebra, we’re building the future of well-being together. That shared vision for tomorrow begins with compassion and humanity today.
Our Values
Start with the Customer
We get to know our customers - and their patients - and look at the world through their lens.
Keep It Simple
Healthcare is too complex. We aim to simplify it for everyone.
Stay Entrepreneurial
We reject the status quo and solve problems with creativity, perseverance, and a bias to action.
Better Together
We are diverse, humble, and collaborative. We put the team first and win together.
Celebrate Success
Life is short and joy is underrated. We take time to have fun and celebrate success.
Pay Ranges
|
Content type |
Pay Range (depends on experience) |
Description |
|---|---|---|
|
1. Webinars |
$45-$75/hour 20-25 hours |
Deliverables include a webinar deck and script (approximately 20-22 hours of work). |
|
2. Email |
$45-$75/hour 2-4 hours |
Writing email nurtures to go along with a marketing campaign. |
|
3. Landing page |
$45-$75/hour 3-5 hours |
Landing pages that include conversion rate optimization and SEO best practices for resource downloads and to book demos. |
|
4. Copywriting web page |
$250 to $500 |
Includes copy that is optimized for SEO (we will provide keyword research) and our target audience; any research that needs to be conducted. |
|
5. Information sheet / Worksheet |
$210 to $350 |
Includes copy based on interviewing SMEs, deep understanding of corresponding Tebra products, external research. |
|
6. Infographic |
$150 to $350 |
Includes breaking down proprietary and industry stats along with recommendations pulled from internal and external research. |
|
4. eBook |
$1 per word (typically around $3,000) |
Includes breaking reading survey data, interviewing SMEs, and callouts to data visualizations. |
We understand that there may be assignments that fall outside of the above buckets. In those cases, rates will be determined according to negotiation and our discretion.
